HandPicked's Key to Success
HandPicked, a mainstay in the Lexington business community for almost eight years recently celebrated its Greater Lexington Chamber membership with a ribbon cutting ceremony.
Open in Lexington since November 2007, HandPicked continues to offer customers a fun, personalized shopping experience, featuring new styles and exceptional value on unique sterling silver jewelry, fashionable accessories and stylish gifts every time they visit.
“To make this happen, we have to get to know our customers and their individual needs, so we take great pride in building the dedicated relationships needed to make this happen,” owner Sonya Ingram said. “We want our customers to enjoy HandPicked and for that to happen, we have to be passionate and enjoy what we are doing. That is what makes us different – our company is filled with a group of individuals that are passionate about what they do and it shines through to our customers.”
Ingram believes the key to success for the business has been a focus on values and relationships. And that’s consistent throughout the entire business, from the team they hire to the vendors they work with.
Another thing that sets HandPicked apart from the rest is the uniqueness of the jewelry.
“The one thing that surprises most people about HandPicked is the fact that we actually design the majority of our jewelry (specifically sterling and original stone) along with many other items exclusively for our stores,” Ingram said. “We travel throughout the US and all over the world to do this and to hand-select (“handpick”) other pieces in limited quantity that cater to the customers in the markets we serve. When possible, originally designed pieces are identified with the HP logo hand-stamped on the back.”
HandPicked, founded by Melanie Mauldin in 1986, was originally home and retail shows. The first brick and mortar store opened in Columbia, SC in 1996 and has since grown to include 18 stores in five states, including the Lexington location at 5135 Sunset Boulevard, Suite O. Depending on the season, the Lexington store employees up to 40-plus people.
“Well, I am happy to say I live in Lexington, but more importantly the growth of Lexington over the past 10-plus years has been astounding. In 2007 when the store opened, we identified a void in the market for our type of niche business and saw it as an opportunity to provide the residents of Lexington with a local, unique boutique that could offer them convenient shopping and true value on special accessories and gifts for themselves and others,” Ingram said. “It was a perfect fit and we are so thankful to the Lexington customers for their support since our opening. As the retail environment has changed over the years (and continues to change) our loyal Lexington customers continue to visit us again and again to see the new arrivals each week. We are truly grateful.”
Ingram plans to make sure HandPicked continues to make a positive impact in the community and aspire to be the trusted resource for helping women creatively update their wardrobe by helping them select the right jewelry and accessories for their personal style and budget.